Escalator published a whitepaper about nonprofit donor engagement and referral trends.

Escalator is automated donor engagement for nonprofits. Send the right message to the right donor at the right time, without the hours it usually takes. Give Escalator your stories and campaigns, and it turns them into personalized donor emails, decides which supporter should get which message based on how they've engaged, and sends them one to one, every day. You approve every email before it goes out, and you stay in control of your content and your data. Escalator delivers value in two ways: it improves marketing outcomes by helping nonprofits raise more money and retain more supporters, and it dramatically increases the productivity of small teams, with a human in control at every step. Built by a team with 25+ years in nonprofit technology, for nonprofits growing their individual giving across the US, UK, and Canada. Book a demo at escalator.digital