ETR (Enterprise Technology Research) published the Summer 2026 Macro Views Survey findings showing that Anthropic holds a top-tier Net Score but is losing momentum for the second consecutive survey while OpenAI is gaining on every measure from Global 2000 accounts to organizations with shrinking IT budgets.
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Generative AI adoption is now near-universal. Where the budget dollars go next is not. In the Summer 2026 Macro Views Survey, the Anthropic vs. OpenAI race takes a turn:…
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ETR (Enterprise Technology Research)
Access the Data. Gain the Edge.
- Industry
- Research Services
- Location
- New York, US
- Company size
- 11–50 employees
About ETR (Enterprise Technology Research)
ETR is an enterprise technology market research firm that delivers actionable, transparent, and unbiased insights to technology companies, institutional investors, and a trusted community of technology leaders, empowering them to make smarter, faster decisions. ETR’s proprietary approach is grounded in their vision to reinvent technology market research so that business leaders can strategically position their organizations to outperform the competition. In fact, no other firm harnesses the same scale and makeup of their vetted community to quickly deliver the unbiased data and analysis that financial and enterprise organizations need to achieve better outcomes. Bottom line: ETR ensures companies can access the data and gain the edge. Since 2010, we have worked diligently at achieving one goal: eliminating the need for opinions in enterprise research, which are typically formed from incomplete, biased, and statistically insignificant data. Our community of ITDMs represents $1+ trillion in annual IT spend and is positioned to provide best-in-class customer/evaluator perspectives. ETR’s proprietary data and insights from this community empower institutional investors, technology companies, and ITDMs to navigate the complex enterprise technology landscape amid an expanding marketplace. Discover what ETR can do for you at www.etr.ai.
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