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PartnershipsEvent: September 1, 2026

Factor and Adobe continued a partnership with the Factor team led by Connor Cantrell, Giselle Shannon Farner, and Bram Wessel.

Published

Signal category

Partnerships

Quote

Proud of the Factor team (Connor Cantrell, Giselle Shannon Farner & Bram Wessel) and our continued partnership with Adobe.

Gwen Hall|Factor team

Company

Factor

Our strong data foundations help global/marketing leaders optimize enterprise performance, capabilities and value.

Industry
Information Services
Location
Seattle, US
Company size
19 employees

Factor is a Seattle-based consulting firm specializing in enterprise information architecture and taxonomy. We partner with large, data-driven corporations facing complex information landscapes. Our focus is optimizing their enterprise capabilities and performance - by building data foundations that remove friction from chaotic information systems and drive faster analysis, insight and decisions. Factor programs unify information ecosystems into a core framework, shared language, navigational flow, and governance. Activating and connecting data across the business - from Enterprise Analytics, Customer Experience and Personalization to Knowledge Management, Sales and AI enablement. Our team is guided by a simple purpose: fueling success through structure. We believe a strong information architecture is the organizing principle that unlocks human progress and drives enterprise efficiency, innovation, and growth.

Founded 2012

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