Feisty closed its first ever fundraise led by Btomorrow Ventures.
Published
Signal category
Capital & Finance
Quote
“Proud to announce we’ve closed Feisty’s first ever fundraise, led by Btomorrow Ventures.”
— Vy Cutting|Feisty team
Company
Feisty
World’s first plant-powered soda
- Industry
- Food and Beverage Retail
- Location
- London, GB
- Company size
- 11 employees
Meet Feisty: the world’s first plant-powered protein soda. Hate chalky protein shakes? Imagine if your favourite fruity soda had the protein of 2 eggs (no friggin’ whey). Founded by a scientist mother–daughter team, Feisty is fizzing up the $30B protein RTD industry with the world’s first soda powered by complete plant-based protein and a patent-pending formula. Just like a soda, clear, refreshing, and made for everyone (not just gym bros). Top up your protein whenever, wherever. ✨ What makes us different: • First to market with protein soda, the next wave in better-for-you soda • Scientist-backed, developed in-house with years of R&D • Patent-pending formula ensuring clarity, stability & taste • Clean label: complete plant-based protein, allergen-free, no added sugar, low calorie, caffeine free. Founded in 2024, Feisty is available in leading UK retailers including Selfridges, Harrods, Whole Foods Market, Soho House, and many more.
Founded 2024