Firefly employee Zach Friedman completed his tenure at the company.

Founded in 2017 in Silicon Valley, Firefly pioneered car-top advertising, transforming urban landscapes with the world’s most advanced moving digital screens. Recognized as one of Time Magazine’s Best Inventions of 2019, we have been at the forefront of the OOH industry since our launch, integrating data-driven targeting and smart city partnerships to deliver measurable high-impact campaigns. With a strong presence in all major U.S. markets, Firefly continues to expand its global footprint, operating in the UK, Canada, Spain, and the UAE. Beyond our high-impact digital tops, which deliver dynamic messaging with eye-level visibility, our static car tops, car wraps, in-car & golf screens, and experiential offerings further enhance brand reach, ensuring precision and impact in every campaign. At Firefly, we believe in empowering people—from the drivers who earn extra income through our platform to the talented team members shaping the future of OOH advertising. We foster an environment where collaboration, creativity, and growth drive everything we do. As one of the fastest-growing OOH companies in the US, Firefly is redefining out-of-home advertising at scale, delivering high-performance solutions for brands, cities, and businesses worldwide.