FirstHive | CDP+AI Data Platform launched Eddie, an agent AI decision engine built to transform live customer signals into intelligent decisions and real-time action.
Published
Signal category
Products & Services
Quote
βMeet ππππ’π, π π’π«π¬πππ’π―πβπ¬ ππ ππ§ππ’π ππ ππππ’π¬π’π¨π§ ππ§π π’π§πβ
β FirstHive | CDP+AI Data Platform team
Company
FirstHive | CDP+AI Data Platform
FirstHive unifies customer data with AI for better experiences, smarter campaigns, and GDPR-compliant marketing insights
- Industry
- Technology, Information and Media
- Location
- Sunnyvale, US
- Company size
- 99 employees
FirstHive is anΒ Intelligent Customer Data PlatformΒ that builds Unique Customer Identities by ingesting data from all sources of customer interactions & transactions such as Β ERP, CRM, Website, Social, PoS, mobile app, customer care, etc.Β We areΒ world's first CDP to use Machine Learning for building unified customer identitiesΒ and layer it with actionable campaign targeting recommendations to deliver disproportionate jump in Marketing ROI. FirstHive is a privacy by design, GDPR compliant product & also delivers a cross channel campaign orchestration capability on the unified customer data set.Β With FirstHive, enterprises have experiencedΒ upto 6X jump in their Marketing ROI metrices. FirstHive has customer deployments across Indo-Pacific and US regions today including in some of the leading BFSI, FMCG & Manufacturing enterprises. #customerdataplatform #customerexperience #CDPforCX #MarTech #CDP #CX