Fullstory client Howden discussed the importance of behavioural data in understanding customer data across digital estates and driving revenues.
Published
Signal category
Presence & Recognition
Quote
“Love seeing our client Howden discuss the importance of behavioural data in their own context.”
— Sam Quelch|Fullstory team
Company
Fullstory
Intelligent digital experiences. Powered by human context.
- Industry
- Software Development
- Location
- Atlanta, US
- Company size
- 550 employees
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions. By injecting digital behavioral data into their analytics stack, our patented technology unlocks the power of quality behavioral data at scale–transforming every digital visit into actionable insights. With Fullstory, enterprise businesses move closer to their customers and closer to success. When organizations understand their customers like never before they’re able to create world-class experiences that increase funnel conversion, easily detect malicious behaviors and fraud, and identify their highest-value customers effortlessly. Fullstory is on a mission to make every business more customer centric–made possible only through true behavioral insights–and understanding the sentiment between the clicks.
Founded 2014