Research & KnowledgeEvent: September 3, 2026
Global Pricing Innovations (GPI) published a GPI Data Insight covering BENELUX launch activity in H1 2026, including the country split, therapy area distribution, and the balance between new products and new packs.
Published
Signal category
Research & Knowledge
Quote
“That gap changes what a launch count means. Counting the full total as competitive entry would overstate it by close to five to one, when 40 of the launches brought a new brand and the rest were existing brands adding pack presentations.”
— Global Pricing Innovations (GPI) team
Company
Global Pricing Innovations (GPI)
Predictive pricing intelligence that accelerates confident drug launches
- Industry
- Technology, Information and Internet
- Location
- London, GB
- Company size
- 67 employees
Global Pricing Innovations (GPI) helps life‑sciences teams make faster, confident pricing and market‑access decisions using proprietary datasets and forecasting methods across the product lifecycle. Its ISPOR‑awarded GPI Horizon and GPI Pulse tools enable price prediction, TPP shaping, and rapid value and feasibility assessment.
Founded 2016