Go Live Data published an article by CEO Adam Herbert exploring why understanding the businesses within a college or university's local economy is important for education providers.

We are a pioneering Martech company that connects businesses with their next customers. In a world of decaying data and ineffective outreach, we provide the intelligence and technology to ensure your message reaches the right person, at the right time, with the right proposition. Our foundation is a proprietary AI-powered data engine that maintains and refreshes information on over 30 million global businesses every 30 days, ensuring unparalleled accuracy and de-risking your marketing investment. We believe in a marketing intent philosophy, utilising our GoTrack platform to identify buyers who are actively in-market and ready to engage. We pioneer fair and compliant frequency rules through Go Email, employing a carefully managed, consistent communication cadence that respects recipients rather than flooding inboxes and use intent data to drive Telemarketing, Direct Mail, Social and other forms of marketing outreach when the business enters their buying window. Our proven strategies and compliant technology deliver results on an international scale, managing complex direct marketing campaigns across the UK, USA, Canada, Ireland, and now Australia with more territories on the way. For national enterprises, we design and execute sophisticated, country-wide marketing campaigns in their domestic markets. For SMEs, our Local Business Outreach Programme (LBOP) offers a simple, affordable, "done-for-you" system to generate awareness of your business in your local community. Everything we do is guided by our Be Better standards, ensuring we protect our clients' brand integrity by treating the recipient with the respect they deserve. Whether you're targeting businesses on your doorstep or across the globe, our blend of high-tech solutions, powered by humans, provides a true competitive advantage. Let's connect and discover your invisible market.

Founded 2020