Hisense UK attended the IFA Berlin 2026 event.

Hisense is a global leader in technology for the home. We are passionate about making life enhancing technology accessible to the world through our innovations in televisions, laundry and refrigeration. Our products are packed with ingenuity to make everyday life that little bit easier; such as intelligent washing machines with Smart Wash Time Adjustment and Smart Foam Control or our Total No Frost fridge freezers, with the advanced Multi Airflow System. We believe that everyone should be able to enjoy state-of-the-art technology and as a result, the products we create should exceed the expectations of our customers. Our ULED technology revolutionises the traditional LED experience. It pushes the boundaries of contrast and striking detail with local dimming and dynamic LED zones. It broadens the colour gamut using tiny nanocrystals making images more true to life. The result is a truly outstanding viewing experience for your favourite entertainment. Hisense UK is part of Hisense Group founded in 1969. We are a global company with a workforce of over 75,000 people based at our head office in Qingdao, China. Our complete product portfolio includes multimedia, home appliances, communications, intelligent information systems, refrigeration and air conditioning equipment. We have maintained consistently strong growth and retained our position as China’s No.1 television brand for 13 years. Today our domestic success is now being replicated internationally, with Hisense ranking No.3 among global TV brands. To discover more, please visit our website at www.hisense.co.uk