Book a demo
Products & ServicesEvent: September 8, 2026

Human Interest launched The New 401(k) Standard to challenge the status quo and remove admin stress for retirees.

Published

Signal category

Products & Services

Quote

When we launched The New 401(k) Standard, the goal was simple: challenge the status quo and remove the admin stress employers have had to deal with for decades.

Ben Hartman|Human Interest team

Company

Human Interest

Affordable, full-service 401(k) plans built for the needs of today's employer.

Industry
Financial Services
Location
San Francisco, US
Company size
911 employees

Human Interest is founded on a simple idea: Affordable, zero-transaction fee 401(k) plans for small and medium businesses. Businesses that, historically, never had access to these types of investment and tax-benefit retirement vehicles. Here are the big things we've done to shake up the retirement industry: 1. We eliminated all 401(k) transaction fees for companies and their employees. 2. We made it so easy to start saving that we see 2x the average industry participation rate. 3. We helped thousands of customers open their company’s first 401(k) plan and start saving. 4. We built end-to-end technology to solve administrative and compliance headaches for small and medium-sized businesses. Human Interest is leveling the playing field on retirement by making employer and employee retirement savings more intuitive, more affordable, and more inclusive. Human Interest is an affordable, full-service 401(k) and 403(b) provider that seeks to make it easy for small and medium-sized businesses to assist their employees with investing for retirement. Investment Advisory services provided through Human Interest Advisors, a Registered Investment Adviser. For more information, please visit humaninterest.com. This content has been prepared for informational purposes only, and should not be construed as tax, legal, or individualized investment advice. Consult an appropriate professional regarding your situation. Human Interest does not provide tax or legal advice. Investing involves risk, including risk of loss. Past performance does not guarantee future results.

Founded 2015

Customize signals for your business.

Know everything happening across the B2B world, and act on the company movements that matter to you.

© 2026 SeedOpsCompany intelligence.

SeedOps.