Innovid expanded its NIVO with the ads MCP server by Meta integration, bringing secure, conversational AI workflows to Meta advertisers.
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AI is moving advertising from answers to action. We're expanding NIVO with the ads MCP server by Meta integration, bringing secure, conversational AI workflows to Meta a…
Company
Innovid
The leading independent ad tech platform to create, deliver, measure, + optimize ad-supported experiences across screens
- Industry
- Advertising Services
- Location
- New York, US
- Company size
- 501–1,000 employees
About Innovid
Innovid is the leading independent ad tech platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences that people love. In 2025, Innovid and Flashtalking merged to create a transparent, scalable alternative to big-tech, walled-garden, and point solutions across CTV, digital, linear, and social channels. As part of Mediaocean, Innovid is tied into the industry’s core ad infrastructure for omnichannel planning, buying, and billing.
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Latest activity from Innovid
8 signals
Research & Knowledge
Innovid benchmarks were included in the conversation around how marketers can more accurately measure CTV engagement and impact.
Presence & Recognition
Innovid completed a nonstop relay across Scotland's West Highland Way in memory of Dave Strang, surpassing his fundraising goal for the British Heart Foundation.
Products & Services
Innovid is expanding NIVO with Meta Ads MCP (Model Context Protocol) integration to help marketers analyze campaign performance, uncover opportunities, and move from insight to action faster through natural-language conversations.
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