Kahn Media released a Lunch & Learn webinar titled 'A successful event strategy starts well before the event itself and should continue long after it ends' from the Kahn Media Growth Garage series by BJ Birtwell.
Published
Signal category
Presence & Recognition
Quote
“The brands getting the most value from events are planning early for the content they need to capture, how they’ll use it afterward and how they can turn that momentum into longer-term marketing results.”
— Kahn Media team
Company
Kahn Media
Brand Journalism, Digital Marketing, Experiential PR and Creative for the Automotive, Luxury and Outdoor Market.
- Industry
- Public Relations and Communications Services
- Location
- Moorpark, US
- Company size
- 38 employees
Kahn Media is the bridge between brands and consumers. We are a creative marketing firm connected to the industry, media and consumers. With two dozen publicists, writers, videographers, editors, and designers, we are the only agency in the mobility and luxury lifestyle space that handles all public relations, content marketing, video production and digital marketing in-house. That means increased control, consistency and results when compared to other agencies that rely on farmed out work. We have contacts at every level of the media, from the top-tier mainstream news outlets to the luxury and fine art press, and we work with over 30 of the biggest brands in the auto, art, tech, museum and luxury/lifestyle space. We believe in relationship-driven media exposure, events, content marketing and branding campaigns do more than place stories and sell products: they forge relationships that last. We know what works, and what doesn’t. Kahn Media uses a R.O.A.D. Map for building new social media campaigns: • Research – Monitor target audiences about brands and competition • Objectives – Define objectives with target audiences and social metrics • Actions – Create a social marketing strategy with a definitive plan of action • Devices – Deploy social platforms based on audience, objectives and strategy People inherently want to support the companies they know and trust. After all, word-of-mouth marketing is still the best new business tool in the world, we just give it a little bump and an electronic megaphone. Specialties: Specializations include in-depth knowledge of the transportation industry, the automotive aftermarket, men's consumer goods and the luxury/lifestyle realm.
Founded 2008