MAIA - Shine Strong Revolution is the workplace Matrescence programme helping organisations better support women through pregnancy, maternity leave, and the transition into working motherhood.

MAIA is a maternal empowerment and wellbeing programme designed to support working mothers through one of the most profound life transitions: matrescence. Created by Shine Strong Revolution, MAIA helps organisations better support women through pregnancy, maternity leave and return to work, while improving maternal mental health, wellbeing, retention and long-term performance. Built on three core pillars – education, support and community – MAIA provides evidence-based education on matrescence, maternal mental health, nutrition, mindfulness, breathwork, maternity leave and sleep, alongside access to specialist support where needed. The programme includes: Education to help mothers understand the mental, physical and identity changes of motherhood Access to maternal mental health and baby loss counselling support Live sessions and Q&As with midwives and maternal wellbeing specialists Peer-to-peer connection through the MAIA community MAIA is delivered as a B2B solution, supporting HR leaders and organisations to move beyond policies and provide meaningful, preventative support for working mothers – helping them thrive personally and professionally. We believe that when mothers are supported, organisations are stronger. 📩 Follow us to learn more about matrescence, maternal wellbeing at work and how MAIA is redefining workplace motherhood.