McMahon Group, Inc. hosted a free webcast featuring industry experts exploring trends shaping city, yacht, and other specialty clubs based on the Summer 2026 issue of CLUB TRENDS.

Founded in 1983, McMahon Group is a full-service, private club consulting firm dedicated to serving clubs in all aspects of their planning, clubhouse, golf and membership needs. Our extensive and diverse experience includes service to country, golf, city, dining, athletic, yacht, university and military clubs. To date, McMahon Group has assisted more than 2,000 clubs throughout the world and assisted in developing over 1,200 private club improvement projects. McMahon’s approach to developing successful facility improvement projects is unique by developing initial feasibility and membership approval before trying to select final designers and contractors for an unknown project scope. McMahon Group's primary goal is to serve our clubs and their leadership by helping to achieve maximum satisfaction for their members. We not only identify the challenges facing clubs, we work with board members and general managers to develop unique solutions. McMahon understands trends in the club industry and has unparalleled experience in every aspect of club life, including an acute understanding of club politics. We can provide objective, unbiased consulting that is essential for achieving club goals. Discovering the issues. Understanding the challenges. Applying proven solutions. Choosing to follow McMahon Group process will position your club for maximum success.