Meaningful Vision Ltd published data showing that the average assortment of cold drinks in fast food increased by 33% since 2023.

Meaningful Vision empowers hospitality brands and suppliers to thrive in a fiercely competitive landscape with trusted, actionable, real-time intelligence. As a new generation, best-in-class market intelligence platform, we harness big data and advanced analytics to measure and track visitor traffic, pricing, and promotions across the foodservice and hospitality sector. Our user-friendly, cloud-based solution delivers 360° insight on footfall, menus, pricing, and promotions, helping businesses respond swiftly to market changes, identify growth opportunities, and optimise performance. Leveraging machine learning and proprietary data modelling, we integrate trusted information and present it in a clear, accessible way for both day-to-day and strategic decisions. Whether you need to analyse the competitive landscape for underperforming sites, uncover daypart trends to shape strategy, plan new locations, track price shifts across the market, or assess promotional activity within your competitive set, Meaningful Vision delivers the intelligence to drive growth and outperform in a fast-changing industry. We’re just a message away…