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Research & KnowledgeEvent: September 2, 2026

Media Consulting Group notes that programmatic buying is consolidating into three or four platforms.

Published

Signal category

Research & Knowledge

Quote

The consensus was that programmatic buying would consolidate into three or four platforms.

Nadav Dray|Media Consulting Group team

Company

Industry
Advertising Services
Location
New York, US
Company size
8 employees

Media Consulting Group provides media buyers with a specialized vantage point, using sophisticated statistical models to optimize deal paths with a precision that supply-side optics alone cannot match. With zero integration required, MCG delivers an accountable, signal-driven marketplace where performance is a product of data science, not just inventory access. Ready to outperform? Let’s Plan, Bid, and Win together.

Founded 2024

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