MyPlayer showcased the airport shopping experience and interactive digital solutions in action in a video.
Public source
Publisher name
Public post
Great to see this video showcasing the airport shopping experience and especially exciting to see our interactive digital solutions featured in action!
Company
MyPlayer
Interactive in-aisle experiences that increase conversion and capture first-party data.
- Industry
- Retail
- Location
- London, GB
- Company size
- 11–50 employees
About MyPlayer
We are a trusted partner to global brands and retailers. Our digital retail platform is currently deployed in 10,000+ stores, generating over 2.5 million monthly shopper interactions. We help brands and retailers increase sales, gain market share, and strengthen their competitive positioning by explaining product features and benefits directly at the point of purchase through digital storytelling enabled by QR codes, touchscreens, NFC, E-Ink price tickets (ESL), packaging, and leaflets. Real results. Real impact. Measured performance outcomes: +35% increase in shopper engagement versus static POS materials ~7× longer dwell time, strongly correlated with purchase intent Up to +20% increase in sales conversion
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