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Research & KnowledgeEvent: September 7, 2026

Nerdoscientist explored consumer language and behavioral science using over 35,000 sunscreen reviews to understand how product experiences become behaviorally consequential.

Published

Signal category

Research & Knowledge

Quote

Using more than 35,000 sunscreen reviews as a case study, combining topic discovery with sensory language and behavioral frameworks to move beyond what consumers like or dislike and more toward understanding how product experiences become behaviorally consequential.

Michelle Niedziela, PhD|Nerdoscientist team

Company

Nerdoscientist

I’m a nerd. I’m a scientist. I’m a nerdoscientist.

Industry
Research Services
Location
Chalfont, US
Company size
2 employees

Using scientific knowledge to guide consumer understanding and product development. With a consumer-focused, behavioral science approach, going beyond classic research techniques, using design thinking, behavioral science, neuroscience and psychology, I help you take insights into the future.

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