Presence & RecognitionEvent: September 8, 2026
New Tradition featured Ethan Heftman in a 5 Questions segment for DOmedia in a conversation about OOH and data.
Published
Signal category
Presence & Recognition
Quote
“Thank you to DOmedia for featuring Ethan in this month’s 5 Questions!”
— New Tradition team
Company
New Tradition
New Tradition, a Blackstone Portfolio Company, empowers brands to #MakeAStatement with Premium OOH in the Top US Markets
- Industry
- Advertising Services
- Location
- New York, US
- Company size
- 94 employees
New Tradition, a Blackstone portfolio company, is a premium Out-of-Home media vendor specializing in best-in-class inventory across the country. We help brands stay top-of-mind and #MakeAStatement by targeting consumers while they are on the go, in the areas they live, work, and play. New Tradition works side-by-side with some of the top brands and agencies, helping deliver exceptional campaigns utilizing our premium large format and landmark media.
Founded 2010