Nielsen Norman Group researcher Rachel Banawa, PhD published a study finding that AI-generated images perform as well as real photos on trust, professionalism, and authenticity, with users rating the site less trustworthy regardless of image quality.
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Somewhere on a homepage right now, a there is a smiling person on a stock photo isn't a photo at all... it's an AI generate, and most visitors have no idea. In her lates…
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Nielsen Norman Group
Evidence-based UX training, research, & consulting. Virtual UX Courses and UX Certification.
- Industry
- Technology, Information and Internet
- Location
- Silicon Valley, US
- Company size
- 51–200 employees
About Nielsen Norman Group
Evidence-Based User Experience (UX) Research, Training, and Consulting: Nielsen Norman Group is headquartered in Silicon Valley, with members in 17 additional locations throughout the United States. Services are provided world-wide. Helps clients manage the product and service design process to produce effective, profitable results. In-depth virtual UX training courses online and manages the certification process for the UX Certified (UXC) and UX Master Certified (UXMC) certificates.
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