Orium published a blog post from Tiiu Vaartnou, the Analytics and Optimization Strategy Specialist, breaking down how the five major AI engines decide who to cite and what a real GEO strategy looks like beyond a checklist.

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Do you know what to do when you customer decides what to buy before they ever hit your site? 46% of AI users now start purchase research on ChatGPT, Perplexity, or Copil…

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Company

Orium

Built for brands. Ready for agents.

Industry
Professional Services
Location
Etobicoke, CA
Company size
201–500 employees

About Orium

We architect the systems modern enterprises rely on— intelligent, flexible, and designed to evolve with your business. By bringing together AI, data, and composable systems, we create experiences designed for collaboration between people and intelligent agents—helping our clients work more efficiently, adapt quickly, and gain a long-term competitive edge. With more composable launches than any firm in North America and deep expertise across commerce architecture, we partner with leading technology providers to deliver scalable solutions that evolve with our clients and accelerate time to value. We blend systems thinking, data-driven design, and intelligent delivery, embedding AI and agents into our own teams to move faster, reduce friction, and co-create with greater precision. The result: adaptive, cross-channel experiences that keep our clients ahead of what's next.

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