Paddle published a B2Coast conversation with Thomas Petit discussing web monetization and app category options.
Published
Signal category
Research & Knowledge
Quote
“In this B2Coast conversation I had with Thomas Petit, he makes a great case for web monetization”
— Andrew Davies|Paddle team
Company
Paddle
We’re the Merchant of Record platform that helps digital product companies sell globally and grow without complexity.
- Industry
- Software Development
- Location
- London, GB
- Company size
- 425 employees
Paddle helps digital product companies operate and grow, automatically. As the complete Merchant of Record, Paddle takes on the legal and operational complexity of global selling across payments, tax and regulatory compliance, fraud prevention, billing management, and buyer support, through a single unified platform. Beyond enabling businesses to sell globally, Paddle continuously improves how revenue performs across the entire monetization journey. By combining intelligent technology with deep operational expertise, Paddle helps companies optimize pricing, checkout, subscriptions, renewals, and retention to increase revenue, reduce cost, and manage risk as they scale. More than 10,000 digital product companies, including Codeway, Fortinet, GeoGuessr, HubX, MacPaw, n8n, and Runna, use Paddle to grow globally without carrying global complexity. Backed by KKR, FTV Capital, Kindred, Notion Capital, and 83North, Paddle is building the system behind the next generation of global digital businesses. You obsess. We handle the rest.