Operations & SupplyEvent: September 2, 2026
Parallel moved its office to a boat.
Published
Signal category
Operations & Supply
Quote
“Moving Parallel’s office to a boat has been a bit too good…”
— Billy Gittins|Parallel team
Company
Parallel
The voice of the customer, in every impression.
- Industry
- Advertising Services
- Location
- Sydney, AU
- Company size
- 9 employees
Parallel is the world's first digital-twin activation platform. Its human-calibrated digital twins score how a customer will respond to a creative in the content it runs against, helping brands and agencies find the most resonant combinations and activate the impressions that land — closing the gap we call Customer Suitability. Founded in 2026, Parallel operates across Australia and the UK, with offices in Sydney and London.