PLNTmatter announced that CleanBamboo® was brought to life in a new capsule featuring Casa da Malha at Première Vision Paris.

PLNTmatter transforms previously unusable plant cellulose into high-performance materials. We use organic chemistry and waste-free processes, redefining what is possible in textile innovation. We scale production through modular, low-impact manufacturing. Resulting in exceptional quality and performance at low cost with a restorative impact. At PLNTmatter, we believe true innovation starts at the root—socially, ecologically, and materially. We are committed to building a regenerative materials economy that honors people, land, and ecosystems. Farmers are central to our supply chain; we ensure they share in the value creation while returning nutrients to their soil—restoring, not depleting, the land. We prioritize the use of regenerative, underutilized feedstocks—including weeds, grasses, and invasive species—that are abundant, fast-growing, and ecologically necessary to harvest. By turning these overlooked plants into valuable resources, we support soil health, biodiversity, and the responsible use of land. We decentralize and localize manufacturing, scaling in a way that reduces environmental burden and supports local economies. Guided by biomimicry, we invest in technologies that work with nature’s intelligence, not against it—eschewing synthetic control for organic synergy. Transparency, equity, and collaboration define our partnerships. We empower stakeholders through open, socially responsible relationships that elevate shared progress over profit alone.