Polestar is executing its strategy for growth and profitability with Formula 2030, combining design, performance, technology, and sustainability.
Published
Signal category
Strategy & Corporate Development
Quote
“Formula 2030 is more than a concept car. It represents a clear direction for the future of the brand”
— David Rohman|Polestar team
Company
Polestar
We are an electric performance brand, determined to improve the society we live in.
- Industry
- Motor Vehicle Manufacturing
- Location
- Göteborg, SE
- Company size
- 2,871 employees
Polestar - the guiding star. We are an electric performance brand, determined to improve the society we live in. Our focus is on uncompromised design and technology. Passion and emotion drive us, electricity and innovation drive our cars. Our products are excellent, efficient and entertaining. In Polestar’s future, there is no room for shortcuts, excuses or compromises. We are all in, dedicated on our ambition. Guiding our industry forward through pure, progressive, performance. At Polestar, the sky is the limit.
Founded 2017