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Research & KnowledgeEvent: September 6, 2026

PyMC Labs delivered results from a marketing mix model used to estimate how many subscriptions each ad channel actually causes.

Published

Signal category

Research & Knowledge

Quote

A director at a client in the streaming media industry told me this a few days after we delivered results from their marketing mix model, the statistical model we use to estimate how many subscriptions each ad channel actually causes.

Luca Fiaschi, PhD|PyMC Labs team

Company

PyMC Labs

Powering Decision-Making Through Bayesian Intelligence and Agentic AI.

Industry
Software Development
Company size
56 employees

The Bayesian AI Consultancy. We are the inventors of PyMC, the leading platform for statistical data science. We have launched a consultancy to turn our expertise into your advantage. Our decades of experience in Bayesian modeling allows us to come up with unique and impactful solutions to your most challenging business problems.

Founded 2020

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