Realpage published an article exploring trends, tactics, and best practices shaping multifamily marketing in 2026.
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Publisher name
Public post
The renter journey is changing, and multifamily marketing is changing with it. 60% of U.S. adults now report reading AI summaries at the top of search results, rising to…
Company
Realpage
- Industry
- Software Development
- Location
- Richardson, US
- Company size
- 5,001–10,000 employees
About Realpage
RealPage is the leading global provider of AI-enabled software platforms to the real estate industry. By using RealPage solutions for operational excellence in the front office and throughout property operations, many leading property owners, operators and investors gain transparency into asset performance with data insights, enhancing experiences with customized tools and improving efficiencies to generate incremental yield. In 2021, 2022, 2023 and 2024, RealPage was recognized as ENERGY STAR® Partner of the Year for Sustained Excellence from the Environmental Protection Agency (EPA) and the U.S. Department of Energy. In 2024, RealPage was recognized as one of America’s Best Employers by Forbes and America’s Best Employers for Women by Forbes and one of America’s Greatest Workplaces for Women by Newsweek. RealPage has been recognized as The TITAN Innovation Awards’ 2024 Gold Winner in the Innovation in Services and Solutions – Real Estate category for LOFT™. Founded in 1998 and headquartered in Richardson, Texas, RealPage joined the ThomaBravo portfolio of market-leading enterprise software firms in 2021 to realize faster growth and innovation in serving more than 24 million rental units from offices in North America, Europe and Asia. RealPage has been certified as a Great Place to Work™ in India, the Philippines, the UK and the U.S.
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Presence & Recognition
Realpage Economist Arben Skivjani and Market Analyst Adam Couch are presenting a lecture on student housing forces at Realpage on September 15th at 1 PM CT.
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Realpage noted that Sacramento's Y/y job growth is still ahead of the U.S. average, but its relative slowdown was also larger.
Research & Knowledge
Realpage found that funding cuts have put the clamps on UC Davis in the Davis submarket within metro Sacramento, resulting in rent cuts of 4% Y/Y in the Davis submarket.
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