Relatable partnered with Casey Collins and Brandon Eddy to get this one in the end zone.
Published
Signal category
Partnerships
Quote
“Special thanks to Casey Collins and Brandon Eddy on their partnership to get this one in the end zone!”
— Colleen Dolan|Relatable team
Company
Relatable
We design and make ridiculously relatable products for all ages.
- Industry
- Manufacturing
- Location
- New York, US
- Company size
- 135 employees
Relatable is a creatively driven entertainment company on a mission to bring more laughs, connection, comfort, and care into everyday life, always with a sense of humor. Founded in 2016 by Elie Ballas, Ben Kaplan, and Elliot Tebele, the brand started with its breakout game What Do You Meme? and rebranded as Relatable in 2023 to reflect a growing universe of games, toys, plush, and feel-good wellness products. Our lineup includes fan favorites like What Do You Meme?, Emotional Support Pals, Buzzed, Let’s Get Deep, Kollide, Incohearent, Hunt A Killer, Happy Helpers, and more, plus our newest family hit, Cows in Space, a 2025 Toy of the Year (TOTY) finalist for Game of the Year. From game night to gift-giving, our products are designed to spark laughs, start conversations, and go a little viral along the way. You can find Relatable products at major retailers like Walmart, Target, and Amazon. Follow us on Instagram and TikTok for the latest drops, laughs, and behind-the-scenes fun.
Founded 2016