RippleEffect noted that an adjacent category had a new entrant doing close to a hundred thousand a month within a few months of launching.

RippleEffect: The Strategy Consultancy & End-to-End Growth Platform RippleEffect is not an agency. We are a strategy consultancy and delivery platform built for brands that want to lead their category, not just compete in it. In a fragmented digital landscape, we "join the dots" between complex data and creative delivery to build lasting audiences online. The Strategy + Delivery Model Most service providers focus on execution without a roadmap. We look at the "big picture" first, creating unique growth strategies tailored to your specific situation, and then we deliver the excellence required to make it a reality. Two Pillars of Growth: 1. Marketplace Domination (Endemic Brands) As an Amazon Ads Verified Partner, we help product brands scale from launch to category leadership by managing the entire friction point of online retail. • Excellence: +344% growth vs. category average rates (2023-2025). • Efficiency: Category-leading PPC ROAS, beating benchmarks by +44%. • Management: Oversight of Amazon, Retail Media, International Expansion, and D2C data. 2. Premium Media & 1P Data (Non-Endemic Brands) For brands in Finance, Automotive, Insurance, and Travel, we unlock the power of Amazon’s first-party (1P) intent data. Through the Amazon DSP, we reach your audience where they live: • High-Impact Inventory: Prime Video, Netflix, and Twitch. • Intent-Based Targeting: Reaching customers based on real-world shopping and lifestyle behaviour across the web. Our Philosophy • AI-Enabled, Not AI-Dependent: We leverage cutting-edge technology to support our work, ensuring strategy remains human-led. • True Partnership: We are designed for partners looking for long-term success. We aren’t afraid to challenge our clients so that we can grow together. We are only interested in being the best and delivering the greatest work. Ready to see the big picture? Discover the RippleEffect: www.rippleeffect.agency