Spin uses a framework called Shu Ha Ri to stop teams from getting stuck at the best practices level.
Published
Signal category
Products & Services
Quote
“We use a framework internally to stop teams from getting stuck at the 'best practices' level; it's a traditional Japanese concept from martial arts called Shu Ha Ri.”
— Max Whicher|Spin team
Company
- Industry
- Advertising Services
- Location
- London, GB
- Company size
- 85 employees
Creative-first global social agency driving action through relevance. We fuse social knowhow with data and insights to create industry-leading social campaigns on a global scale. Founded by Max Whicher and Alex Bodini in 2016, Spin boasts a team of over 100 social natives who craft social campaigns for global brands, including Google Cloud, Paramount, Channel 5, Five Guys, Atlantic Records, Fortnum & Mason and many more. At Spin, we thrive on making your brand relevant by connecting it to culture and capturing audience attention to drive action and revenue.