St Pierre Groupe launched St Pierre Pretzel Sandwich Rolls in Tesco and Sainsbury's

✨St Pierre Groupe – rejecting ordinary in relentless pursuit of extraordinary ✨ St Pierre Groupe is an international market leader in the bakery sector, delivering world class bakery products under two distinctive brands – St Pierre and Baker Street. Our products are on shelves in global retail and wholesale markets, as well as the hospitality industry and online across the UK, USA, Europe and the Middle East. In 2022, St Pierre Groupe joined Grupo Bimbo, becoming part of the world’s biggest bakery business. Flagship brand, St Pierre has been a finalist for The Grocer Gold Award’s Brand of the Year three times and in 2024 was also shortlisted for bakery brand of the year at Baking Industry Awards. Across it’s HQ in Manchester, UK and teams in America, St Pierre Groupe employs more than 90 associates, who all share the same passion for quality. We are on a mission to make the everyday extraordinary. We reject ordinary. We demand the best of each other. We delight our customers and consumers – always magnifique. We obsess about French deliciousness – brioche, bakery and beyond. Our curiosity, imagination and courage drive us to create the extraordinary. Born in Manchester but stylishly Parisian, we are unconventional. In a world of beige, we are proudly orange. We deliver our goals without compromising our people, communities, or planet. St Pierre Groupe: We reject ordinary in our relentless pursuit of the extraordinary. If you’d like to get in touch or find out more about the business, our brands, or our people, email enquiries@stpierregroupe.com