The Line Up acquired Dream Duffel, a dance bag company based in Minneapolis.

The Line Up began over 35 years ago, designing fitness apparel during the aerobics craze of the '90s. What started as a side project for our founder has grown into a thriving team of 75+ talented individuals, now led by our new owners, Jordan and Tara. From the beginning, we’ve been dedicated to exceptional design, hand-crafted quality, and an impeccable fit. Today, we continue to lead with innovation—pushing boundaries with custom, design-forward apparel, all proudly made in Minnesota. We specialize in creating custom apparel for artistic performance teams, and our purpose remains clear: to inspire joy, confidence, and connection in everything we do.