Unity published a case study by Hanoi-based studio Falcon Game Studio, Falcon Game Studio layered D28 Hybrid and Ad Revenue ROAS campaigns on top of their D0/D7 baseline to unlock new cohorts of high-value players without blowing past CPI targets.

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Scaling mobile UA without sacrificing user quality is a massive challenge - especially for hybrid-monetized titles. See how Hanoi-based studio FALCON GAME STUDIO layered…

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Company

Unity

Industry
Software Development
Location
San Francisco, US
Company size
5,001–10,000 employees

About Unity

Unity [NYSE: U] offers a suite of tools to create, market, and grow games and interactive experiences across all major platforms from mobile, PC, and console, to extended reality. For more information, visit Unity.com. Download Unity: http://unity3d.com/get-unity We're hiring! Visit our careers site: https://careers.unity.com For support, please email: support@unity3d.com Check us out on our other social channels: Twitter: https://twitter.com/unity Facebook: https://www.facebook.com/unity3d/ Instagram: https://www.instagram.com/unitytechnologies/

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