Upside attended a Grok Bot builder meetup at Amplitude's offices.

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Went to a Grok Bot builder meetup at Amplitude's offices tonight. Three great speakers showed their actual setups and shared best practices. I took some notes for myself…

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Company

Upside

Go-to-market intelligence designed for the age of AI.

Industry
Data Infrastructure and Analytics
Location
San Francisco, US
Company size
11–50 employees

About Upside

Upside is the AI-native data layer for the age of agentic GTM. We extract raw source signals from everywhere they exist across all of your systems and transform them into a knowledge graph, the single best source anywhere of what actually happened in your accounts. Then we make that data available in all the places and ways you need: a powerful MCP with cutting-edge tools you won't find anywhere else, analytics dashboards for everyone on the team who isn't a GTM engineer, and even hosted interactive miniapps with live data, in a way that won't get you in trouble with your compliance team.

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