Wanderful launched a new Substack called Siren with a preview article going live on Monday September 7th.

Wanderful is a leading collective of travelers and travel content creators on a mission to make travel better for all women. We do this by: - Activating a live online/offline network of women travelers to create support, share resources, and build sisterhood. - Encouraging the growth and success of women building businesses in travel, especially digital content creators. - Advocating for the travel industry to be more equitable, inclusive and thoughtful. Wanderful boasts a direct network of over 45,000 women, including 3,000 users in its exclusive member community with 50 global chapters. We reach over 100M women per year through our social campaigns and virtual and in-person events. Wanderful is the creator of the WITS Travel Creator Summit, the premier event for travel's top marketing talent, which brings together travel creators, marketers, and media together to discuss future innovations, build dynamic collaborations, and change travel worldwide. We are also the creators of Wanderfest, the first major outdoor travel festival by and for women. In 2019, we launched the Bessie Awards to honor women of impact in the travel industry, particularly influencers, creative entrepreneurs, marketers, and industry members who have added a compelling voice to our industry work.