Company intelligence
EPIC Insights
Make Successful Pricing & Product Decisions with Support from Trusted Specialists
About EPIC Insights
EPIC supports B2C & B2B businesses in different industries with making successful product, pricing, and portfolio decisions. With full-service support provided by pricing research experts, EPIC enables making game-changing commercial decisions across 130+ markets within 7 days. The world’s most successful brands such as Coca-Cola, PepsiCo, Kraft Heinz, L’Oréal, Harley Davidson, BIC, Vodafone, Heineken, Philips, Shell, and others, trust EPIC to deliver game-changing product, pricing, and portfolio insights. EPIC’s expert team combines their innovative research platform with deep pricing domain knowledge to enable clients to better understand their customer’s preferences and make precise product and pricing decisions at speed. But don’t just rely on what we say. See what Pricing guru Stephan Liozu says about us: “EPIC is democratizing Conjoint Analysis by providing a platform that is fast, agile, and affordable. This is a revolution in pricing research and one that removes some of the most commonly heard obstacles to invest in conjoint analysis: lack of time, lack of funds, and lack of skills. There is now no excuses for not testing your pricing with EPIC.” And Susanne Branham, Global Insights Manager Pennzoil at Shell Global Lubricants: “EPIC is a true partner, not only during the conjoint survey design and analysis phases, but more importantly when it comes to translating results into the real financial impact to our bottom line. Assigning a dollar amount to the impact is critical to getting projects through our internal stage gate. The team is incredibly flexible in accommodating our unique and complex research needs and business objectives.” You should only trust the best Pricing Research Experts with your company’s key commercial decisions – that’s why you should only trust EPIC.
Verified activity
Signals from EPIC Insights
7 published signals
Presence & Recognition
EPIC Insights featured Trond Samuelsen giving a session on dynamic pricing at EGE 2026, where he discussed retailer impact and price control.
Reported by EPIC Insights
Presence & Recognition
EPIC Insights will host a panel discussion on consumer research and price at EPIC Growth Exchange in Dublin on Thursday
Reported by Louise Verde
Presence & Recognition
EPIC Insights CEO Matt Johnston attended EGE26 at Bewley's in Dublin and received an accidental pricing lesson from Cól Campbell.
Reported by EPIC Insights
Presence & Recognition
EPIC Insights is hosting Rory Sutherland to explain how pricing decisions inherit a diagnosis and what it costs at the moment of choice, alongside the effects of the order of choosing.
Reported by EPIC Insights
Presence & Recognition
EPIC Insights announced that Danilo Zatta will share a session at EGE 2026 on pricing strategy and revenue growth management.
Reported by EPIC Insights
Presence & Recognition
EPIC Insights joined Mark Campbell and Buynomics on stage at EPP Chicago to showcase the partnership's transformation of shopper preferences and willingness to pay into commercial decisions.
Reported by Louise Verde
Presence & Recognition
EPIC Insights featured Filiberto Amati at the EGE 2026 event, where he ran the business himself as Managing Partner at Amati & Associates.
Reported by EPIC Insights