EPIC Insights announced that Danilo Zatta will share a session at EGE 2026 on pricing strategy and revenue growth management.

EPIC supports B2C & B2B businesses in different industries with making successful product, pricing, and portfolio decisions. With full-service support provided by pricing research experts, EPIC enables making game-changing commercial decisions across 130+ markets within 7 days. The world’s most successful brands such as Coca-Cola, PepsiCo, Kraft Heinz, L’Oréal, Harley Davidson, BIC, Vodafone, Heineken, Philips, Shell, and others, trust EPIC to deliver game-changing product, pricing, and portfolio insights. EPIC’s expert team combines their innovative research platform with deep pricing domain knowledge to enable clients to better understand their customer’s preferences and make precise product and pricing decisions at speed. But don’t just rely on what we say. See what Pricing guru Stephan Liozu says about us: “EPIC is democratizing Conjoint Analysis by providing a platform that is fast, agile, and affordable. This is a revolution in pricing research and one that removes some of the most commonly heard obstacles to invest in conjoint analysis: lack of time, lack of funds, and lack of skills. There is now no excuses for not testing your pricing with EPIC.” And Susanne Branham, Global Insights Manager Pennzoil at Shell Global Lubricants: “EPIC is a true partner, not only during the conjoint survey design and analysis phases, but more importantly when it comes to translating results into the real financial impact to our bottom line. Assigning a dollar amount to the impact is critical to getting projects through our internal stage gate. The team is incredibly flexible in accommodating our unique and complex research needs and business objectives.” You should only trust the best Pricing Research Experts with your company’s key commercial decisions – that’s why you should only trust EPIC.