Company intelligence
First Run
We build what America eats next.
About First Run
First Run (firstruncpg.com) backs and builds the next generation of food brands from day one with three integrated pillars: • Accelerator — builds & validates early • Angel Network — invests at the point of conviction • Fund — scales the winners We start at the idea stage and work alongside founders to turn strong products into real businesses. Once we see it working in the real world, we invest early and lean in behind the companies that can scale. Our formula is simple: Early Access + Customer Obsession + GTM = next big consumer brands.
Verified activity
Signals from First Run
5 published signals
Capital & Finance
First Run reported that strategic acquirers drove about 88% of food and beverage deal flow last year.
Reported by Jack Thomas Hamrick
Capital & Finance
First Run reported that Foodtech recorded its fewest venture deals in eight years.
Reported by Jack Thomas Hamrick
Capital & Finance
First Run noted that PepsiCo paid $1.95 billion for Poppi and Hershey paid a reported $750 million for LesserEvil.
Reported by Jack Thomas Hamrick
Capital & Finance
First Run noted that Ferrero agreed to buy a granola brand founded in Boulder in 2009 for a reported $850 million.
Reported by Jack Thomas Hamrick
Capital & Finance
First Run noted that Barilla agreed to buy Goodles, the boxed mac and cheese brand.
Reported by Jack Thomas Hamrick