First Run noted that Barilla agreed to buy Goodles, the boxed mac and cheese brand.
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In the second quarter, 87.5% of every venture dollar invested in the US went to AI companies. PitchBook says it is the most lopsided split they have ever recorded. That…
Company
First Run
We build what America eats next.
- Industry
- Venture Capital and Private Equity Principals
- Location
- Washington, DC, US
- Company size
- 2–10 employees
About First Run
First Run (firstruncpg.com) backs and builds the next generation of food brands from day one with three integrated pillars: • Accelerator — builds & validates early • Angel Network — invests at the point of conviction • Fund — scales the winners We start at the idea stage and work alongside founders to turn strong products into real businesses. Once we see it working in the real world, we invest early and lean in behind the companies that can scale. Our formula is simple: Early Access + Customer Obsession + GTM = next big consumer brands.
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Latest activity from First Run
5 signals
Capital & Finance
First Run reported that strategic acquirers drove about 88% of food and beverage deal flow last year.
Capital & Finance
First Run reported that Foodtech recorded its fewest venture deals in eight years.
Capital & Finance
First Run noted that PepsiCo paid $1.95 billion for Poppi and Hershey paid a reported $750 million for LesserEvil.
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Similar signals
Similar public activity from other companies.
Capital & Finance
paperboy ventures
paperboy ventures notes that Goodles sells to Barilla Group for $500M.
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MMG Advisors, Inc.
MMG Advisors, Inc. noted that GOODLES was acquired by Barilla Group.
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Fabric
Fabric reported that Kraft Mac + Cheese ceded market share to Goodles, which rose from less than 1% to 8% in 12 months, while Kraft Mac & Cheese fell about 8% in the same period.
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Supply Change Capital
Supply Change Capital announced that Hyfé is entering negotiations for their first commercial deployment and heading into a Series A raise this Fall.
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AgFunder