Company intelligence
GlobalDataResources
GDR - We see patterns. Not people.
About GlobalDataResources
We see patterns. Not people. GDR (Global Data Resources) helps agencies, advertisers, and publishers turn audience intelligence into action across 37 markets, covering 2.8 billion consumers. Combining privacy-safe consumer insights, proprietary geo-algorithms, and AI-powered workflows, we enable marketers to discover, understand, and activate audiences across display, video, social, DOOH, and CTV. Through IDfree.ai, we connect audience intelligence, market insights, and media activation in a single workflow, making campaign planning and activation smarter, faster, and simpler. Built for performance. Designed for privacy. Integrated for scale.
Verified activity
Signals from GlobalDataResources
2 published signals
Research & Knowledge
GlobalDataResources reports that Zuma's improved modelling and forecasting capabilities delivered a 32% improvement in CPA performance in early campaigns across 21 markets.
Reported by GlobalDataResources
Research & Knowledge
GlobalDataResources published its latest white paper titled Real Ad Dollars in AI.
Reported by GlobalDataResources