Company intelligence
Knowlton
Marketing That Works
About Knowlton
In 2017, Dan & Lloyd Knowlton accidentally discovered a marketing approach that now generates millions in trackable revenue for some of the world’s biggest brands. Tired of pushy, over-salesy marketing, they began creating ‘funny videos’. They made people laugh…but didn’t bring in customers. So they restructured them, injecting clarity, strategy, and clear messaging into content people actually wanted to watch. It worked. It really worked! Turns out, combining sales-focused strategy with creative, relatable content that’s impossible to ignore is a winning formula. They applied the same thinking to small local brands and it worked. It actually worked! So, they went bigger. Built an in-house creative team. Moved into a real office. And started supporting amazing brands like Adobe, Wahl, Sunny D, Mr Freeze, Marvel x SafeJawz, Boston Consulting Group, BBC Storyworks, Channel 4, and Constant Contact. Their approach has evolved, but the mission hasn’t changed: get results with campaigns people actually enjoy consuming. Here are just a few results they’ve helped generate: 1. £3M+ in tracked B2C e-commerce sales 2. £1M+ contract for a B2B brand 3. Product stocked in a top-5 UK supermarket 4. National press coverage 5. Global TV & social campaign shot in Bahamas A Growth Director from a global brand they helped roll out the TV & social campaign for in four territories said: “You take a risk going with an agency that feels a little bit smaller… but it’s one that’s paid off.” “I felt 0% stress, which has never happened before.” Feedback like that makes the long nights and 10-year rollercoaster of growing Knowlton worth every second. We live for making our clients happy. Sounds cheesy, but it’s true.
Verified activity
Signals from Knowlton
8 published signals
Presence & Recognition
Knowlton hosted a Q4 planning session with Claude and Lloyd to review performance and discuss ideas.
Reported by Dan Knowlton
Presence & Recognition
Knowlton executed a relaunch campaign amplified via LADbible
Reported by Dan Knowlton
Sales & Marketing
Knowlton worked with Adobe for 4+ years and created marketing campaigns for brands across 13 countries and 5 continents.
Reported by Dan Knowlton
Presence & Recognition
Knowlton produced the first of four flash mobs in front of thousands of commuters to help relaunch Constant Contact in the UK behind the scenes at London Victoria Station.
Reported by Dan Knowlton
Presence & Recognition
Knowlton presented its 2026 performance at a record-breaking year to share
Reported by Dan Knowlton
Partnerships
Knowlton announced that Cameo will work with Knowlton in 2027, marking the company's ninth year of collaboration.
Reported by Dan Knowlton
Research & Knowledge
Knowlton shot a global TV, social and OOH campaign in 4 languages out in the Bahamas
Reported by Dan Knowlton
Presence & Recognition
Knowlton CEO James shared what it's actually like working with Design Cloud.
Reported by Dan Knowlton