Company intelligence
Postie
About Postie
Postie is a marketing technology company that has transformed Direct Mail by enabling it to perform like a digital channel. In doing so, Postie has unleashed the medium's potential and unlocked growth for its advertisers, delivering an average campaign ROAS of 1,382%. Postie offers marketing solutions for every stage of the customer journey. Attract new customers with Prospecting campaigns. Postie’s machine learning algorithms combine 1st party data with industry leading data sets, building highly segmented lookalike audiences from over 250 million US consumers in seconds. Capture interested customers with Retargeting campaigns. Set up programmatic triggers to retarget anonymous and logged-in website visitors. Customize triggers to seamlessly integrate Direct Mail campaigns with all other elements of your marketing mix. Maximize existing customers with CRM campaigns. Reengage lapsed customers and incentivize repeat purchases with personalized sends. Easily sync Postie with your marketing technology stack and convert customers that aren’t engaging with other touchpoints. With creative testing, real-time attribution, and campaign management tools Postie delivers an all-in-one platform to dynamically optimize your DM strategy. Welcome to marketing's best kept secret.
Verified activity
Signals from Postie
7 published signals
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Presence & Recognition
Postie is attending the Wearables Technologies Conference next week to discuss industry trends and future developments.
Reported by Paul Nadasi
Presence & Recognition
Postie presented at the Ascendant Network Showcase event with presenters including Ali Miller, Arun Ramaswamy, Asaf Davidov, Austin Leonard, Bobby Watts, David Young, Emily Silver, Frank Mulcahy, Glory Linsley, Jeff Clifford, John Storms, Kailey Emery, Katie Daleo, Lauren Griewski, Lindsey Blue, Mark Grether, Meera Iyer, Michael J. Krans, Munif Jaafar, MBA, Peter Giordano, Sameer Ahuja, Shannon Hajverov, Stacy Torstrick, Tim Castree, and Tyler Lusebrink.
Reported by John Reiss
Research & Knowledge
Postie campaign data shows that brands running quarterly NCOA processing maintain match rates between 88% and 94%, while brands processing annually tend to fall to 76–84%
Reported by Postie
Presence & Recognition
Postie is running a fun cooking event for marketers in New York City on September 30, 2026, featuring Italian cooking, drinks, and networking.
Reported by Paul Nadasi
Sales & Marketing
Postie highlights that the best direct mail campaigns work through a slow drip of sends informed by who responded to the last and reaching a more refined audience at exactly the right moment in the purchase cycle.
Reported by Postie
Products & Services
Postie engineered its technology platform and managed services to connect with key audiences through high-impact physical media.
Reported by John Reiss
Research & Knowledge
Postie reported that its Retail Media Network partners achieved an average 4.7% CVR, 12.2% Incremental Lift, and 3x ROAS for a US resident.
Reported by John Reiss