Postie reported that its Retail Media Network partners achieved an average 4.7% CVR, 12.2% Incremental Lift, and 3x ROAS for a US resident.

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Most screens are viewpoints not touchpoints. Direct mail is both a viewpoint and a touchpoint; it requires 100% recipient engagement or the mailbox overflows and bills g…

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Company

Postie

Industry
Advertising Services
Location
Austin, US
Company size
11–50 employees

About Postie

Postie is a marketing technology company that has transformed Direct Mail by enabling it to perform like a digital channel. In doing so, Postie has unleashed the medium's potential and unlocked growth for its advertisers, delivering an average campaign ROAS of 1,382%. Postie offers marketing solutions for every stage of the customer journey. Attract new customers with Prospecting campaigns. Postie’s machine learning algorithms combine 1st party data with industry leading data sets, building highly segmented lookalike audiences from over 250 million US consumers in seconds. Capture interested customers with Retargeting campaigns. Set up programmatic triggers to retarget anonymous and logged-in website visitors. Customize triggers to seamlessly integrate Direct Mail campaigns with all other elements of your marketing mix. Maximize existing customers with CRM campaigns. Reengage lapsed customers and incentivize repeat purchases with personalized sends. Easily sync Postie with your marketing technology stack and convert customers that aren’t engaging with other touchpoints. With creative testing, real-time attribution, and campaign management tools Postie delivers an all-in-one platform to dynamically optimize your DM strategy. Welcome to marketing's best kept secret.

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