Company intelligence
Reputation Ink
Helping B2B professional services firms earn visibility and credibility across the channels their audiences trust
About Reputation Ink
Reputation Ink is a public relations and thought leadership-driven marketing agency that helps B2B professional services firms turn their expertise into visibility, credibility and growth. We specialize in law firms, architecture, engineering, and construction (AEC) firms, as well as financial services and other knowledge-driven businesses. Our senior team brings deep industry expertise and a strategic approach to every engagement, crafting marketing that resonates with sophisticated buyers and supports long-term business objectives, without wasting your team’s valuable time. We understand the unique challenges professional services firms face: complex subject matter, intangible offerings and the need to earn trust over time. That’s why we focus on thought leadership, media relations and content strategies that build reputational equity and drive measurable results. Our services include: • Public relations — media relations, thought leadership, awards and rankings, speaking engagements, executive visibility • Content marketing — website content development, webinars, podcasts, email marketing, social media, ghostwriting • Creative capabilities — graphic design, marketing collateral, video marketing, holiday campaigns • Marketing strategy — brand messaging, marketing audits, share of voice analyses
Verified activity
Signals from Reputation Ink
3 published signals
Presence & Recognition
Reputation Ink principal and president Michelle Calcote King was asked by the Jacksonville Daily Record about her takeaways building an agency.
Reported by Reputation Ink
Presence & Recognition
Reputation Ink received the M Award of Excellence for a return-to-office brochure created for interior design firm S. Tipton Studio and the Merit Award for the bilingual Spanish edition of Superior Construction's FamilyFirst employee newsletter at the 2026 SMPS Marketing Communications Awards.
Reported by Reputation Ink
Research & Knowledge
Reputation Ink published an INKsights post breaking down how to herd reindeer instead of cats.
Reported by Jessi Bruton