Apron launched William AI available to every user using Apron, including single-merchant merchant cards, web app card details, and mobile payments.

Pay suppliers, pay staff, issue expense cards, and let your most tedious bookkeeping tasks run themselves. It all happens together in Apron. One single source of truth, from the moment money is spent, to the moment it’s recorded in your ledger. Built for a new generation of business owners, accountants and bookkeepers who have seen what’s possible with their personal money, and who expect the same from their business money. For business owners, Apron brings unprecedented clarity and control to business spending. Manage your cash flow and earn Apron points on every payment you make, including supplier payments, payroll, HMRC and team expenses. Convert them 1:1 into Virgin Points for unforgettable experiences with Virgin Red and Virgin Atlantic Flying Club. For accountants and bookkeepers, Apron’s William AI automates essential but repetitive tasks like document extraction, categorisation and publishing, while eliminating document chasing at its source; so you can increase capacity without increasing overheads. Join Apron and discover: Invoice capture — Powered by AI that adapts to feedback and learns your policies. Bill pay — The freedom to pay suppliers in seconds, directly from Apron. Pay by card — Pay HMRC and suppliers with a credit card, even if they don’t accept them. Apron Card — The expense card that chases receipts for you and earns rewards. Payroll — Paying your team and freelancers in one go, instead of one by one. Payment links — Simple, secure payment links for getting paid by your customers. Rewards — Earn Apron points on every payroll and supplier payment, and convert them to Virgin Points to spend with Virgin Red and Virgin Atlantic Flying Club. It’s easier to manage business money with Apron The UK’s fastest-growing fintech startup in 2026 (Sifted 100 Leaderboard).