aspiring better human™️ published a new perspective exploring challenging professional experiences and their impact on culture, trust, resilience, and the kind of leaders chosen.

Leadership advisory and consulting practice helping museums and cultural organizations strengthen visitor experience, operational performance, and leadership culture. aspiring better human™ was founded by Will Sullivan, a longtime museum leader who spent decades at The Metropolitan Museum of Art helping build teams that ultimately served more than 150 million visitors and generated over $1 billion in earned revenue. Through this experience, Will developed a deep understanding of human behavior, leadership culture, and the operational realities of large, visitor-centered institutions. Today, aspiring better human™ works with museums and cultural organizations seeking to improve visitor experience, operational effectiveness, and leadership culture while creating environments where both staff and visitors feel valued and supported. Services include: • Museum operational assessments • Visitor experience transformation • Front-line service training • Leadership culture workshops • Strategic planning facilitation • Interim executive advisory Based in New York City with a global perspective, aspiring better human™ partners with boards, executive teams, and cultural organizations through advisory engagements, workshops, and strategic consulting projects. At its core, the work is grounded in a simple belief: Kindness, empathy, and strong leadership cultures drive the best organizational outcomes.

Founded 2021