Fospha launched its Budget Planner in Beta to help teams allocate spend before peak week arrives.
Published
Signal category
Research & Knowledge
Quote
“Fospha's Budget Planner runs that process for you, currently in Beta.”
— Jamie Bolton 💡|Fospha team
Company
Fospha
Measure and drive growth with daily ad-level and full-funnel insights your entire team can trust.
- Industry
- Software Development
- Location
- Austin, US
- Company size
- 160 employees
Fospha is the only full-funnel MMM proven to deliver daily, ad-level insights that drive incremental impact. Trusted by the world’s fastest-growing retail and eCommerce brands — including Huel, CarParts, Redbubble, Crew Clothing, Footasylum, Jaded London, Necessaire, Sweaty Betty, and more — Fospha helps teams measure and drive growth through full-funnel, always-on ad-level insights they can trust. At our core is a proprietary Bayesian Media Mix Model that goes beyond legacy measurement delivering impression-led, full-funnel insights with the rigor to prove incremental revenue. We unify performance across DTC and marketplaces like Amazon and TikTok Shop, giving brands the clarity to optimize for today and plan tomorrow’s growth.
Founded 2014