Kroger Precision Marketing launched a collaboration with Display & Video 360 to help brands apply purchase-based audiences across YouTube and third-party inventory, measure SKU-level conversion reporting, and manage campaigns without additional set-up.
Published
Signal category
Partnerships
Quote
“Kroger Precision Marketing’s (KPM) collaboration with Display & Video 360 makes it easier for brands to”
— Kroger Precision Marketing team
Company
Kroger Precision Marketing
Fuel your brand’s growth through Kroger Precision Marketing’s actionable insights, media, and loyalty solutions
- Industry
- Advertising Services
- Location
- Cincinnati, US
- Company size
- 12 employees
We build brands people love. Our insights, retail media, and loyalty solutions work in harmony to uncover growth opportunities for your business. Our suite of self-service and managed-service products makes activation fast and easy. Kroger Precision Marketing is the science-driven retail media business of Kroger, powered by 84.51° and informed by more than 62 million households.
Founded 2017