Oppizi published a new guide breaking down direct mail costs in the US in 2026, including every line item, sample budgets by campaign size, and savings locations.

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Postage is 35% to 60% of a direct mail budget. Most teams plan like printing is the big line. It's the biggest lever you have on cost per piece, and it's the one growth…

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Company

Oppizi

The offline marketing platform, powered by agentic technology

Industry
Software Development
Location
New York City, US
Company size
201–500 employees

About Oppizi

Oppizi is the leading Martech platform that enables data-driven offline marketing campaigns. On top of the logistics and distribution services, Oppizi has developed a technology that tracks, scales and optimizes highly targeted flyer campaigns and provides full transparency across all types of offline marketing such as Street Flyering, Brand Activations or Direct Mailing. Currently operating in the US, in Australia, in New Zealand, in the United Kingdom, in Belgium and in France. Trusted by Uber, DoorDash, TikTok, Marley Spoon, MealPal, HelloFresh and many others...

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